The World Cup Drop is personal. Six countries, each chosen for a reason. The Netherlands is home. This is where Equalité was built, where our people are, where it all started. Oranje needs no introduction.

Morocco and Cape Verde are woven into the fabric of Dutch culture. Our community, our city, our customers, many trace their roots back to Casablanca, Marrakech, Praia or São Vicente. When the Atlas Lions and the Blue Sharks step onto the world stage, so does a part of us. Turkey is close to the heart of Equalité in a different way. Our CEO Gürhan is Turkish, and this drop would not be complete without that flag in the lineup.

France and Brazil round out the collection for one reason: style. On the pitch and off it, Les Bleus and A Seleção set the standard. Two of the most fashionable nations in the world, represented the Equalité way.